In order to create a film which will appeal to a certain audience, market research is key. Audience research allows me, as a film maker know who and what my audience is. Finding out whom my audience is, what they would like my film to be about and how to be sure of all of this.
I have created a questionnare which are specified questions relating to my audience and my film. The questionnaire consists of closed ended questions in order to collect relevent data we need. The questionnaie we used is below:
Short Film Research
(Please circle the answers relevant to you)
1. Are you:
Female
Male
2. What Genre of film do you like?
Action
Adventure
Comedy
Drama
Horror
Sci-fi
Romance
Historical
3. What of these topics interest you the most?
Drugs
Relationships
Families
Friendships
4. Are drugs a topic that interest you?
Yes
No
5. Should there be facts and statistics in our short film?
Yes
No
6. Do you know anyone that has been affected by drugs?
Yes
No
7. Would a charity encourage you to see a film?
Yes
No
8. How often do you use the internet?
Everyday
Every week
Monthly
Rarely
Never
9. Do you watch films online?
Yes
No
10. Would you like our film to be informative?
Yes
No
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